AnswerRocket has joined the Nielsen Connect Partner Network to bring data into the hands of the business people who need it most. Learn more about our partnership!
Modern BI tools and advanced analytics solutions can transform how CPGs operate. Check out how the software can solve 5 of your business’s biggest challenges.
Be thorough in your search for the right CPG data analytics platform. Use this process to guide your search and ensure you’re asking the right questions.
The CPG industry has a data overload problem. However, the businesses that take advantage of modern analytics are uniquely positioned for success. Learn more.
If you work in marketing at a CPG, you should be taking advantage of AI-powered analytics. Here are 3 strategies to help you make the most of available tech.
In this installment of our AI for CPG webinar series, Laura Braunecker and Pete Reilly discuss the future of CPGs and where AI-powered analytics fits in.
In Part II of our AI for CPG webinar series, our Chief Scientist Mike Finley shared the latest features our self-service analytics product. For instance, our Fact Sheet takes your business’s variables…
Learn how consumer goods companies can get better insights with artificial intelligence in this free webinar.
Syndicated data is an aggregate of retail and product data that’s collected by market research firms. Learn more about how CPGs can use this valuable data.
Watch our webinar, Using Augmented Analytics to Gain a Competitive Business Advantage, to see how augmented analytics can transform a company’s data analysis.
Top-notch analysts are among a company’s most valued employees. They can unearth insights with substantial impacts to the bottom line. See how to retain them!
The analytics landscape is shifting dramatically. After a decade of centralized reporting handled by technical specialists, we’ve entered the era of modern BI.
With this article, translate your marketing metrics into effective, sophisticated data visualizations for deeper analysis and better performance over time.
To you, purchasing new business intelligence software makes perfect sense. Equip yourself with the right information and skills to convince your boss to invest.
We’re thrilled Gartner recently named AnswerRocket a Cool Vendor in Analytics! See why we were recognized by a worldwide leader in business technology research.
A student competition for rocketry was a perfect fit for us. Like these students, we share a love for lifelong learning and pushing technical boundaries.
More and more of our professional lives are happening on mobile devices. We designed the mobile version of AnswerRocket with that “on the go” business person in mind.
From just a year ago, the BI and analytics space is moving at breakneck pace. Analytics vendors are rapidly enhancing their features and capabilities.
When companies find a BI solution that is as immediate and easy-to-use as a smartphone camera, it unleashes the ways in which analytics is used.
Far from the esoteric idea of machine minds that might one day “talk back,” businesses are focused on that evergreen consumer desire: convenience.
Data has certainly grown in size and in prominence in the past few years. Forget big data – we’re now in the realm of gargantuan data.
Rather than using code, natural language query lets a computer “understand human speech as it is spoken.” It can revolutionize your company’s approach to data.
At many companies, analytics are inefficient and unscalable. Most people don’t know there’s a problem. Even fewer realize there’s a simple solution.
To get even more value from Salesforce, connect to AnswerRocket, our self-service analytics tool. If you can use a search engine, you’re ready for AnswerRocket.
Intelligence has delivered all of the progress we enjoy. And, artificial or not, we must be careful with intelligence, or indeed any kind of innovation.
Business users need to know how to interpret data, and business leaders need to set expectations about the importance of making data-driven decisions.
What’s so dynamic about AnswerRocket is its ability to integrate with other tools. It’s like taking your favorite search engine and plugging it into any data.
Business teams (and racing teams) need direct access to analytics. To maintain a competitive advantage, they must make data-driven decisions.
Ask questions. Be curious. Don’t just assume you know the answers – because with the speed of business today, the answers you had a few months ago might now be different.
These traditional analytics tools are great if you’re a business user who only needs static reports, or a technical expert with time to perform deep analytics.