First-of-its-kind GPT-4 integration helps business users analyze their own data just by chatting Atlanta, GA – March 22, 2023 – AnswerRocket, an innovator in delivering augmented analytics to the enterprise, is excited to announce the launch of Max, a revolutionary conversational AI assistant designed to help businesses explore, analyze, and uncover insights from their data. Max combines AnswerRocket’s augmented analytics …
Meet Max, Your AI Assistant for Analytics
By Vivian Kim We are thrilled to introduce Max, the latest addition to AnswerRocket’s suite of augmented analytics solutions. Max is an AI assistant designed to make data analysis even more intuitive, efficient, and insightful. With Max, you can unlock the full potential of your data and turn it into actionable insights.
ChatGPT: Artificial Intelligence for Everyone
How ChatGPT changed the Artificial Intelligence playing field forever. By Meagan Bryson ChatGPT has done more to bring AI to the masses in the last 4 months than we’ve seen in the last decade. By offering access at no cost to everyday users, ChatGPT is encouraging widespread adoption and use by any-and-everyone. This effectively removes the “shroud of mystery” around …
ChatGPT & AI: Accelerating Category Insights
A recap of AnswerRocket’s Emerging Technology Session from the 2023 CMA|SIMA Show By Meagan Bryson AnswerRocket was excited to be a platinum sponsor of the 2023 Category Management and Shopper Insights Conference at Caesars Palace. It’s an event we look forward to each year and this was our fifth year participating. We were pleased to meet and network with many …
Understand KPI Changes with Driver Analysis
By Meagan Bryson How many times have you reviewed a report and dashboard and wondered why a metric has gone up or down? Staying on top of your business key performance indicators (KPIs) is challenging. When metrics shift, it takes time, effort, and guesswork to figure out what might be driving changes in the business. This headache is exasperated when …
Panel Data Insights: Key to Unlocking Growth
By Meagan Bryson Do you ever feel like you’re running in circles trying to unlock growth? We know the challenges that category and brand managers face to deliver sustainable, profitable brand performance. Using CPG analytics to find positive trends and actionable consumer insights can be difficult. But it doesn’t have to be! By leveraging panel data, smart marketers are able …
Hit Your Ecommerce Sales Goals By Optimizing AOV
By Vivian Kim
Watch: Sustainable Competitive Advantage With Augmented Analytics
On-Demand Webinar! Join Abdul Raheem, chief data scientist for Mondelēz, to learn how augmented analytics improved demand forecasting across the entire org.
The SKU Rationalization Guide: Optimize Your Product Portfolio
SKU optimization requires granular analysis that enables you to contextualize and predict performance at the SKU level. Learn how you can achieve this outcome.
Getting Actionable Insights with Brand Performance Analysis
Brand performance analysis, resulting in actionable insights, is difficult for managers and data teams to achieve. Read how AI can transform this process.
American Licorice Company Selects AnswerRocket’s AI-Driven Analytics Platform to Accelerate Insights Generation
Enables candymaker to democratize data and analytics among its business teams to drive faster data-based decisions Atlanta, GA and La Porte, IN – June 15, 2021 – AnswerRocket announced today that American Licorice Company is leveraging its augmented analytics platform to enable streamlined data discovery and automated analysis of its syndicated market data from IRI and SPINS. AnswerRocket allows American Licorice Company to …
AnswerRocket Joins Gartner Bake-Off: Analyzing The Impact of COVID Vaccines
The Gartner Bake-Off tasked vendors with discovering the impact of vaccinations. See how AnswerRocket’s augmented analytics helped solved the problem.
Tableau Announces Business Science: A Data Science Tool
How does Tableau’s new tool, Business Science, fit into the marketplace? What should companies consider when they’re looking to scale their data science?
AnswerRocket Named Top Workplace 2021
AnswerRocket has been awarded a Top Workplaces 2021 honor by The Atlanta Journal-Constitution. What does it mean to be a Top Workplace?
Solving for Data Science Unicorns and the Last Mile Problem
Data science unicorns, those who excel at building models and telling the data story to decision-makers, are rare. How can businesses solve for the scarcity?
Data Science as a Service: Navigating Post-COVID Uncertainty
As businesses look to a post-COVID world, uncertainty remains a significant challenge. Will consumer behavior return to normal, and when? Here’s how data science can help.
Watch: Making the Most of Consumer Data
CPGs and retailers are inundated with consumer data. But it’s not always clear how businesses can leverage their various data sources to make better decisions.
How CPG Companies Are Using Machine Learning Right Now
Machine learning can help CPG companies generate better category, brand, and market share insights. Learn how industry leaders are gaining an edge with AI.
Product Category Analysis: How to Determine Performance Drivers
Learn how to perform effective CPG and retail category analysis that identifies critical performance drivers and enables data-driven action.
5 Ways Retailers & CPGs Can Adapt and Grow During COVID-19
Retailers and CPGs have tons of data at their fingertips. But how should they look at it to understand what’s happening with COVID-19. Click to learn more.
Scaling Insight Generation with Augmented Analytics and GPUs
Learn how to scale insights generation across your organization with GPUs and analytics. Faster insights help businesses take faster, more precise actions.
Digital Transformation in the Midst of COVID-19
With the rise of remote work due to COVID-19, many companies are evaluating opportunities for digital transformation. Learn more about this enabling technology.
Nielsen Selects AnswerRocket’s AI-Powered Analytics Platform to Automate Insights Generation
Alliance enables acceleration of market insights for Nielsen Global Connect clients worldwide NEW YORK, NY / ATLANTA, GA (Feb. 25, 2020) — AnswerRocket and Nielsen’s Global Connect business announced today that Nielsen will leverage the AnswerRocket platform to automate and scale business intelligence and insights generation for the consumer packaged goods (CPG) manufacturers and retailers it serves around the world. AnswerRocket’s …
11 CPG Industry Trends to Anticipate in 2020
Don’t get left behind! Learn the top 11 CPG industry trends for 2020. Know where your competitors are investing their resources to make strategic decisions.
How to Drive Digital Transformation With AI and Machine Learning
Learn why 90% of business leaders think AI is a competitive advantage and how you can lead a successful digital transformation at your org in this TDWI report.
3 Ways Advanced Analytics Tech Resolves Business Challenges
Advanced analytics techniques leverage AI to tackle common business problems, like insights bottlenecks, the slog of slow reporting cycles, and reactive action.
Data Analytics and Machine Learning: Let’s Talk Basics
Machine learning analytics leverage the power of AI to find the story in business data. Learn more about how ML compares to traditional data analytics.
Data Storytelling – Explained
Storytelling with Data is the method of taking complicated data analyses and presenting them in an easy-to-consume format for all data users. Learn More.
Advanced Self-Service Analytics: 6 Must-Haves for Enterprise
From data security to white-labeling, learn about the features you shouldn’t compromise when comparing advanced self-service analytics tools for enterprise.
Looker & Tableau Acquired: The State of the Analytics Market
With Google and Salesforce acquiring Looker and Tableau, respectively, tech companies are signaling that analytics is a hot market to drive user insights.