If you work in marketing at a CPG, you should be taking advantage of AI-powered analytics. Here are 3 strategies to help you make the most of available tech.
With this article, translate your marketing metrics into effective, sophisticated data visualizations for deeper analysis and better performance over time.
More and more of our professional lives are happening on mobile devices. We designed the mobile version of AnswerRocket with that “on the go” business person in mind.
To get even more value from Salesforce, connect to AnswerRocket, our self-service analytics tool. If you can use a search engine, you’re ready for AnswerRocket.
What’s so dynamic about AnswerRocket is its ability to integrate with other tools. It’s like taking your favorite search engine and plugging it into any data.
Business teams (and racing teams) need direct access to analytics. To maintain a competitive advantage, they must make data-driven decisions.
Ask questions. Be curious. Don’t just assume you know the answers – because with the speed of business today, the answers you had a few months ago might now be different.
“If the ladder is not leaning against the right wall, every step we take just gets us to the wrong place faster,” says Stephen R. Covey.
Your leadership expects this to be a watershed year for digital marketing. According to a recent Forbes study, 91% of senior executives agreed data-driven marketing is crucial to their company’s success.