How ChatGPT changed the Artificial Intelligence playing field forever. By Meagan Bryson ChatGPT has done more to bring AI to the masses in the last 4 months than we’ve seen in the last decade. By offering access at no cost to everyday users, ChatGPT is encouraging widespread adoption and use by any-and-everyone. This effectively removes the “shroud of mystery” around …
ChatGPT & AI: Accelerating Category Insights
A recap of AnswerRocket’s Emerging Technology Session from the 2023 CMA|SIMA Show By Meagan Bryson AnswerRocket was excited to be a platinum sponsor of the 2023 Category Management and Shopper Insights Conference at Caesars Palace. It’s an event we look forward to each year and this was our fifth year participating. We were pleased to meet and network with many …
Understand KPI Changes with Driver Analysis
By Meagan Bryson How many times have you reviewed a report and dashboard and wondered why a metric has gone up or down? Staying on top of your business key performance indicators (KPIs) is challenging. When metrics shift, it takes time, effort, and guesswork to figure out what might be driving changes in the business. This headache is exasperated when …
Panel Data Insights: Key to Unlocking Growth
By Meagan Bryson Do you ever feel like you’re running in circles trying to unlock growth? We know the challenges that category and brand managers face to deliver sustainable, profitable brand performance. Using CPG analytics to find positive trends and actionable consumer insights can be difficult. But it doesn’t have to be! By leveraging panel data, smart marketers are able …
Data Storytelling – Explained
Storytelling with Data is the method of taking complicated data analyses and presenting them in an easy-to-consume format for all data users. Learn More.
Tableau Announces Ask Data: A Natural Language Processing Tool
Natural language tools like AnswerRocket and Tableau’s Ask Data are increasingly important for business analytics. Here’s our take on the conversation.
It’s Cool That Gartner Thinks AnswerRocket is a Cool Vendor
We’re thrilled Gartner recently named AnswerRocket a Cool Vendor in Analytics! See why we were recognized by a worldwide leader in business technology research.
AI and the Evolution of Natural Language Computing
Far from the esoteric idea of machine minds that might one day “talk back,” businesses are focused on that evergreen consumer desire: convenience.
4 Ways NLQ Meets Your Needs Without You Even Asking
Rather than using code, natural language query lets a computer “understand human speech as it is spoken.” It can revolutionize your company’s approach to data.
Data Dysfunction: The Undiagnosed Problem
At many companies, analytics are inefficient and unscalable. Most people don’t know there’s a problem. Even fewer realize there’s a simple solution.
Be Kind to Artificial Intelligence
Intelligence has delivered all of the progress we enjoy. And, artificial or not, we must be careful with intelligence, or indeed any kind of innovation.
What is Search-Powered Analytics™?
Gartner has declared business intelligence and analytics is at a “tipping point.” Companies can no longer afford to keep analytics centralized within a technical group.
Top 9 Business Intelligence and Analytics Trends for 2016
Based on discussions with hundreds of enterprises about business intelligence and analytics, these are AnswerRockets top 9 trends for 2016.
Natural Language Search on Retail Big Data
The growth of big data has created a new set of challenges. Namely, the ability for expanding groups of users to leverage this data to drive profitable action.
SAP HANA: Combining Predictive and Text Analytics with Search
AnswerRocket empowers retailers with search-driven analytics against any data source.
Apache Drill: Connecting Different Data Sources
At AnswerRocket, we give people the power to get answers from data without technical skills. With Apache Drill, we see tremendous synergies.
Search-Driven Analytics for Workforce Management
Business intelligence has struggled to get past 25%. The arena of workforce management is no different and has likely lagged behind even these statistics.
Apache Spark: Connect, Configure, and Ask
AnswerRocket empowers business people with search-driven analytics using Apache Spark and Spark SQL.
Natural Language Data Discovery and Visualization
AnswerRocket enables self service big data exploration. AnswerRocket provides search-driven analytics by converting natural language questions into queries